When Something is Free…. You Are the Product

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The saying reflects the hidden costs often overlooked in our pursuit of freebies. What appears to come without a price may actually demand our time, attention, data, or even autonomy. From free content shaped by advertisers to apps collecting personal information, these “gifts” subtly shift power to those offering them. We may unknowingly trade our privacy or identity for convenience, often becoming indebted to companies or individuals with hidden agendas. Understanding the true value of what we accept is key to safeguarding our autonomy, making informed decisions, and ensuring we don’t pay a hidden price for what seems free.

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